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iPhone continues to lose popularity in the world

02.12.2019 0 Comments

iPhone continues to lose popularity in the world


Analysts know the reason.

Global iPhone sales have once again declined. According to a recent report from research company Gartner, in the third quarter of 2019, Apple sold 10% fewer smartphones than a year earlier. According to experts, the reason is to reduce consumer demand for premium smartphones.


iPhone continues to lose popularity in the world

Gartner analysts did not expect such a big drop in iPhone sales in the third quarter of 2019. They predicted that iPhone sales would fall 2-7%. In reality, there was a decrease in sales by 10%. Apple sold 40.8 million iPhones compared to 45.7 million over the same period last year.

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Experts believe that the main reason for the decline in sales is a decrease in consumer interest in expensive smartphones. More and more consumers give preference to models from the middle price category. In addition, many smartphone users have taken a wait-and-see position in anticipation of the massive launch of fifth-generation networks.

It is noteworthy that the launch of the iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max was recognized as successful. Apple even had to order new batches of smartphones to fully meet the demand among buyers. However, this did not allow Apple to increase iPhone sales compared to last year.

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